Article Marketing
Having a distinct, findable, online presence is essential in today's business market. Article marketing not only provides information to your current customers, it also guarantees that new customers and clients are able to find your business. With the vast array of websites, blogs, current content marketing, and the various search engines, it can be a challenge to place your brand front and center. Not only that, but as a website owner, you have to ensure that your content stays fresh, pertinent, and relevant.
1. Share Your Expertise Online
2. Get Recognition for Your Efforts
The primary goal of article marketing is to share the expertise of your business, or your service, for people seeking knowledge online.
In exchange for your contribution, and efforts to the online community, you can get links to your website and improved keyword rankings.
That's where Solution Web Designs can help you. We not only are considered forerunners in quality content creation, we also specialize in SEO services. This type of quality service means that you can run your business as it is meant to be run, while we take care of your content. We not only offer strategic content marketing, we also offer web marketing strategies that are customized to your website and your business.
What is Article Marketing?
This is a type of marketing strategy that consists of posting articles that are keyword-focused on different web sites that will syndicate your content. This is a very important marketing tool, because many of these websites have a large following of readers.
When properly placed, this type of marketing strategy works in driving business to your site. Your article can be linked to other sites, which then link back to you, thus driving business to you. For example, if you own a business that specializes in sporting equipment and you have an article written about equipment needed for different types of sports, other bloggers and article writers on sports may link to your article, driving not only your own traffic to your site, but all of theirs as well.
Backlinks are among some of the most important article marketing strategies that are available. With enough well-placed articles, even the smallest of businesses can drive traffic to their website.
Article Writing Service
While writing an article for your website may seem like an easy endeavor that any business owner can accomplish, this line of thought could not be further from the truth. Unlike day-to-day business writing, email marketing, or presentation writing, article writing depends on keywords to drive traffic.
Keywords are the words that Internet users are likely to type into a search engine when looking for a specific good or service. Going back to the example of sporting equipment, the average Internet user will search using keywords such as sporting goods equipment, sports equipment, or equipment for sports.
Keywords have to be placed into the articles in such a way that search engine spiders see them as being SEO-friendly. SEO, standing for search engine optimization, means that the search engine is able to find and locate the article and pull it up, preferably on the first page of website links.
There is a complicated algorithm that search engines use when indexing keywords. Keywords not written into the proper place or the proper number of times will be dismissed, while articles that are stuffed with keywords will be considered spam and not indexed at all.
Article sites are looking for well written material that forms a cohesive thought and that melds well with their current content. They are also looking for content that is grammatically correct, engaging and interesting, and current.
Here at Solution Web Designs, we are vastly experienced with keyword content writing as well as the most current SEO techniques, search engine indexing, and proper keyword placement within articles. Our written submissions are among the highest-quality content available on the Internet. Our skill in online article marketing will benefit you, the keyword rankings of your website, other websites that want to syndicate your expertise, and the general public that will read and learn from your articles.
Article Submission Service
In addition to well written content, your business needs your content distributed to the sites that best relate to your subject and business at hand. In addition, you need sites that are well-trafficked and that have both a wide readership and a wide following.
We make it our business to know all the top sites on the Internet related to various businesses. Our article submission service will get your content linked to the best websites on the Internet. We guarantee that your content will be submitted and accepted by some of the Internet's top-ranked sites.
Many of our partnerships with different syndicated services have not only resulted in high-traffic and a larger sales volume for our business clients, but have also resulted in our clients becoming recognized and awarded for top-quality articles and content.
Through well-placed article submission strategies, we have clients who have seen their traffic and business increase over 150% from the prior year. Clients with brand new websites have seen their primary, revenue generating keywords, zoom past their competition, and generate leads for their company.
Article Spinning Service
Article spinning means to take one very good, well written article, and turn it into numerous versions of the original text. Basically, one article becomes fifty, or a hundred. This is a unique skill in itself, as improperly done, spun articles can read funny, and sometimes lose all the meaning of the original article.
The reason we spin articles is because syndicated publishers prefer to have unique content instead of having the same article appear on the same websites. Contrary to rumors, Google does not penalize websites for duplicate content. However, if the same exact content appears on thousands of websites, Google will eventually devalue the keyword backlinks for websites posting the same exact copy.
Google, and the other search engines, have provided you with an amazing opportunity for your business to grow, but it is important to understand that Google is most interested in providing their users intelligent content with value for the people that use their search engines. Basically, they want to help people find what they are looking for as fast as possible. When your content meets these standards, Google will be happy to partner with you as an expert in your industry.
Article Marketing Strategies
Our article content marketing strategies include, but are not limited to, creating content that Internet users deem worthy of a mouse-click, focusing on providing real, relevant information that not only markets you, but also gives true and current information on your business and what it has to offer, and ensures that your content is not only submitted to syndicated, proven sites, that will back link to you, but that it is also submitted to all major article directories.
In addition, our article marketing service focuses on combining both quality and quantity so that you have the best content on the Internet. To often, content writers are outsourced from countries that don't even speak English as a first language, resulting in content that reads awkwardly or incorrectly. That is never the case at Solution Web Designs.
Article marketing, by itself, is generally not an automatic trip to the top of search engine rankings. However, used in conjunction with other marketing strategies, it is a very important part of your long term growth, and positioning you as an expert in your field.
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Solution Web Designs
Online Marketing Success by Design
Article Marketing
516-292-0122
