Website Stickiness
Having a "sticky" website is good thing. In fact, it is the goal of all good website designers. Quite simply, it means your website is compelling and engages the visitor. It respects the time the visitor has graciously decided to spend at your website by providing professional and personal solutions to why they decided to come in the first place. Sticky websites get added to their favorites list for return visits. Good web designs also have low bounce rates and high pageviews.
1. Manage Web Traffic by Design
2. Think Mousetrap Not Website
Strategic web designs show the visitor what they are looking for, solve their problems, and guide them to a call to action which can be a lead or a sale.
Today's web traffic has little patience for finding anything. Your website that lead them to the reward, while making a sales presentation.
We Are Experts at Making You an Online Expert
When we represent you, we do just that. We will get to know you in a short amount of time, which includes your personality, your professionalism, and your dedication to customer service. Once we know who you are, we create or improve your website based on who you want to be. That is rarely the same person or company as it today. It is one of the main reasons you need a marketing a design service. We specialize in taking your product or service to market. Or we should say...target market.
Our Web Design Philosophy
So much marketing and design strategy goes into just the design of a website, that there is too much to list here. We can get into some nitty-gritty when you initiate a call to action. As a good executive summary, we engage your web traffic with many best of breed web design fundamentals and tools:
- Strategic use of art to survive the three second rule: "Does this website have what I am looking for?" Art design is the first thing a visitor will notice about your website.
- Simple and organized navigation that contributes to the look of a website and easily helps traffic find what they are looking for.
- We build websites like best selling books. Every chapter can stand on its own, but its part of a larger story.
- Through testing and traffic flow analysis, we stimulate the website with fresh content that improves metrics.
- We plant the seed of "value" not sale, cheap, or inexpensive. Solving customer problems is great, doing it with added value is better.
- We create interest, educate, and close with a call to action. Manipulating traffic in the process. Do you think you are reading this sentence by accident?
- We market and design to your target audience. We wouldn't provide a great recipe search tool for people looking to buy chef prepared meals.
- Whenever possible, online tools like a BMI index or a calorie calculator if you are in the weight loss business.
- Create Email Newsletter relationships, and offer Email this Page to a Friend.
- We use online forms as a means of a call to action.
- Audio and video, and generally only if requested by the visitor.
- Web pages are designed to identify and address the major SEO keywords of the page.
We use photography that makes your products and services look beautiful. We write copy that gives you a personal, yet professional, visual image. We organize and blend all the features that go into a great website so that your traffic can find what they are looking for, and be happy with what they found.
You are an expert at what you do, we are experts at presenting you to your target markets. As much as we work for you, we work just as hard, if not harder, for the people that will come to your website.
In Summary: Strategic Web Design Services
Solution Web Designs creates websites and web pages that position your products and services as an expert in your field. We specialize in strategic web designs that successfully move traffic through your website, based on their interests, and drive them to a call to action, which can be a sale or a lead.
Our creative, unique, and customer-friendly designs engage the visitor with the use of art and educational, personalized copy. We monitor the results of traffic flow with back-end software, such as Google Analytics, to keep content fresh and update and improve designs.
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Solution Web Designs
Online Marketing Success by Design
Strategic Web Design
516-292-0122
