There are hundred's of "rules" for properly optimizing a web page, including enough content (around 1,000 words) the use of art, and the strategic placement of keywords, and much more.
Solution Web Designs provide you with detailed "report cards" based on the best and current practices of SEO, so you know your website is properly optimized. If you're looking for an SEO agency, please contact us for a free consultation.
The Importance of Search Engine Optimization
The single reason to have a website is to be found by consumers. When you consider that the average consumer is using search engines to locate businesses, you need to be visible in this area. This is why SEO Search Engine Optimization is critical for generating leads and clients.What is SEO?
SEO is a complicated formula that has been established by the search engines. Google, Bing, Yahoo, and all of the others use a formula to determine who is going to appear at the top of a search engine result page.
Numerous factors are used by search engines to establish placement which includes your keyword strategy, original content, backlinks, proper website structure, and page titles and descriptions that match the keywords you want to rank.
Backlinks and original website copy from content marketing are also important to your rankings. These are going to be links from other businesses that link directly back to you. There are various ways of establishing these and it is critical that they are done correctly, so that they do not count against you.
Ultimately, you want businesses that have an excellent reputation, linking back to you. These can include various directories, blogs and other sites. Search engine optimization is a complex and ongoing project. It is ongoing, simply because online environmental conditions is always changing.SEO Page Optimization
When you work with us on the SEO for your website, we provide a significant amount of service. This includes, but is not limited to:
SEO Report Cards
- Proper page title with exact keyword usage
- Proper meta description
- Enough content for the search engines to index
- The proper page density for keywords and keyword phrases
- Canonical tags
- Keywords in the URL if possible
- Proper use of header titles
- Keyword usage in alt tags of images
- Use of external links if possible
- And much more
It's easy for anyone to tell you that your site is optimized, but it is another thing for them to prove it to you. We take the time to establish client report cards, allowing you to see that all of your pages will be optimized efficiently. This includes understanding where your rankings per keyword, which can set a benchmark regarding where you are and where you want to be.
Keyword ranking reports will be created on a regular basis, ensuring that you know where your business is in terms of keyword position. Various services will be provided to help you with your search engine optimization so that consumers can locate you when they use Google, Bing or any other search engine.